Gordon Hurd (ghurd@yahoo-inc.com)
Wed, 28 Oct 1998 12:20:35 -0800
On Wednesday, October 28, 1998 12:32 PM, Eric Fisher
[SMTP:efisher@fastlane.net] wrote:
> I just can't help myself; I have to ask a few questions. Are all of you
> saying that you don't like advertisement? Are you saying that you don't
> want the artists that you like to become popular? Are you trying to keep
> the music that you like in your pocket so that it remains special to you?
>
> edouble
> efisher@fastlane.net
>
>
>
Advertising and artists becoming popular do not have to be part of the same
process. If we had inquisitive, critical and non-biased press and media
(music magazines, television, etc.), if people listened to music more than
they identify with images, if getting the word out to folks wasn't so damn
time consuming or expensive, then advertising would have (should have)
nothing to do with the creative output of artists.
Large corporation advertising contributes nothing. I don't like it. Never
did. Never will. It's misleading, manipulative, and mind numbing to those
who don't lead their lives questioning things.
And if the point of using something like the Orb in a VW commercial was to
enlighten folks to different music, then why was there no song credit in
the commercial? Some kid in Bumblefuck, Wyoming will think that the
creative people in VW's advertising agency came up with the music. At least
MTV videos show you who the artist is...
gordon
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