Andrei Marinescu (andreim@its.caltech.edu)
Wed, 7 Oct 1998 21:50:08 -0700 (PDT)
> Now that companies are doing the lazy thing (licensing songs), nobody's
> writing jingles anymore.
not totally true. case in point: the target commercials that hit prime
time a few months ago. after posting to the list trying to id one
particular song (w/ a distinctive sax part), i decided to go to the
source.
someone from target's marketing dept pointed me to an ad company called
hest & kremer who did those particular commercials, and upon further
inquiry i found out that that song had been written by hest & kremer for
that particular commercial.
andrei
This archive was generated by hypermail 2.0b3 on Thu Oct 08 1998 - 06:54:33 MET DST